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Sport England and PricewaterhouseCoopers improve sports club leadership with learning portal

Club Matters is a programme delivered by Sport England and PricewaterhouseCoopers, originally as part of the Olympic Legacy programme, Places People Play. Relaunched just over a year ago, Club Leaders is Sport England’s one-stop-shop for sports clubs that provides free, convenient, practical resources to help all sports develop and run a sustainable club.

Club Matters Sport England LMS

The Challenge

After research was carried out with clubs across the UK, a number of key requirements were identified.

It was these requirements that led to the idea of an online and social learning platform whereby clubs could have access to on and offline training, learning materials and peer to peer support.

This would enable them to learn what they want, when they want and also to communicate and collaborate between members, clubs and organisations.

homepage LMS Club Matters Sport England

The Solution

  • Development of web portal with a Content Management System to promote resources
  • A learning platform using Totara Learn and a social space with Totara Social
  • A seamless user experience and single sign-on between the website front end and the LMS back end was developed
  • Creation of a branded, customised, responsive theme design
  • Design of landing pages and content templates to enable an engaging user experience and well-structured site
  • Development of reusable course layout giving each course a dashboard view of the activities and resources
  • Booking system for face-to-face workshops consisting of short training sessions delivered across the country with 24/7 access
  • Club improvement tool providing an online health check for clubs of all shapes and sizes
  • Club matters social space enabling communication between members, volunteers, coaches, other sports clubs, support and governing bodies
  • Ongoing development and support of the site

"If this had been available when I was embarking on my first steps in bookkeeping it would have been extremely useful and my initial discomfort when learning its unusual terminology would have been eased. The examples were particularly pertinent to club finances."

Sports Club Leader, Club Matters
page LMS Club Matters Sport England

What they said

"Synergy Learning has been reactive to our continually evolving programme and their expertise and commitment to the project has been invaluable to us. They have provided us with a new way of delivering training, and the success of this partnership will shape our client propositions going forward."

Patrick Gallen, PwC

The Results

  • Over 3,500 Club Leaders registered.
  • Over 2,500 sports clubs spanning 3 UK regions are registered
  • Since February 2015, over 100% increase of unique users accessing the site since activation of the refresh theme design
  • a platform which caters for a blended learning approach with face-to-face workshops supported by 9 e-learning modules and 39 supporting ‘toolkits’ on specific business skills advice.
  • An online social network, forum and FAQ features (currently with over 40 FAQs online) enables collaboration and social learning between users.
  • 95% of all club leaders who have carried out the online modules have rated them as highly effective.

“The online modules are techno-savvy, contemporary and up to date.”

Sports club leader

"The illustrations of accounts really helped me to understand the text, the module was pitched at the right level for Club volunteers."

Sports Club Leader, Sport England, Club Matters
Club Matters My Learning Totara LMS